We have said it before, this year is a new era for Angel City FC both on and off the pitch. Today, the club continued that trend with a major announcement that they have appointed former Zevia CEO and President/CMO of Red Bull North America, Amy Taylor, as their new Chief Executive Officer effective July 27, 2026. Taylor is set to oversee all football, business, and organizational operations for the club once she begins her newest position later this summer.
“As a board director and a public company CEO, Amy brings values-aligned leadership, financial rigor, and governance experience that will serve Angel City as our club scales,” said club co-owner Willow Bay in a statement. “What our team has created in the last five years is extraordinary. Amy has the track record and instincts to build on that momentum to accelerate growth, expand our influence, and continue to redefine what women’s sport can achieve. We are thrilled to welcome her.”
“Angel City was built differently, on the belief that you could change the game while growing it, investing in our players, our community, and our product,” said Julie Uhrman, ACFC Co-Founder in a statement. “As we continue to drive impact on and off the pitch, we found a leader in Amy who is purpose-driven, commercially ambitious, and deeply connected to community. She brings two decades of brand-building and commercial excellence, and I look forward to working with her and supporting her in every way.”
This won’t be the first venture into the sports world for Taylor. She competed at a national level in track and field in the 1990s. She began her professional career with the Atlanta Hawks, where she served as Director of Game Operations, and in parallel produced events for the 1996 Atlanta Olympic Games. She then spent more than 20 years at Red Bull, rising to President and Chief Marketing Officer for North America, where she oversaw a $4 billion business and led over 900 team members, garnering a reputation for building high-performing teams and a strong, sustainable culture. She also represented Red Bull’s ownership interests in the MLS franchise, the New York Red Bulls, and Red Bull Arena.
“Angel City is writing one of the most innovative and compelling chapters in modern sport. They have built a women’s football club that operates with mission at the center,” Taylor said in a statement, “and I believe they have the right ingredients to become a championship club and a beacon for women’s football in Southern California and beyond. Having spent my career building brands and businesses at the intersection of sport, culture, and community impact, this role brings all of that together. I cannot wait to get to work.”
The hire is just the latest in moves that show just how much Angel City is changing as of late. With new ownership settling in, a new head coach settled in, and a search for a more consistent identity on the pitch, the club now begin to focus on shaping the next identity for off the pitch.
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